Sustainable Fragrance System
100% Vegan
92% Natural Origin Ingredients
Recyclable
Reusable Spray Cap
DETAILS
MORE INFORMATION
“THE FUTURE IS SOBOLD”
The fragrance is 100% vegan.
A fragrance with 92% natural origin ingredients.
The bottle and the packaging are entirely recyclable.
The packaging is FSC certified (Forest Stewardship Council), which guarantees that all materials are harvested from forests that are responsibly managed, socially beneficial, environmentally conscious, and economically viable.”
“The new fragrance by Pepe Jeans London Sobold wants to promote the more sustainable side of the brand by creating a more committed product and reducing environmental impact. From the use of recycled and recyclable materials and sustainably sourced ingredients to its innovative bottle recharge system, allowing significant reduction of materials waste.
To go one step further, we have developed a reusable spray cap.
The fragrance can be recharged in both 100ml and 50ml perfume format, as they share the same spray cap, thus reducing product waste.
2023 © Pepe Jeans
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A trail of white leather notes and roasted tonka persists, enveloping its clean t-shirt signature with an irresistible sexy finish. Be Bold, SoBold.
TOP NOTES
BERGAMOT
A radiant and tangy citrus with an extremely rich, sweet and fruity initial note, followed by herbaceous and balsamic undertones. Harvested and extracted responsibly in the regions of Calabria to secure the long-term future of the crops and raw materials.
MANDARIN
Harvest responsibily, the Mandarin Oil comes from the fruit’s peel, extracted by cold expression using the Italian Sfumatrice technique. A typical mandarin, fresh, zesty note with some neroli inflexions
MIDDLE NOTES
LAVENDER
In partnership with France Lavande to obtain the highest quality of fine Lavender from Drôme Provençale. Using the ‘préfané’ technique, the lavender is cut and left to dry in the fields for two to three days. It gives the lavender oil a special fragrance characteristic as it develops facets of amber and coumarin.
BASE NOTES
TONKA BEAN
With facets of dry cocoa, caramel and coee combined with sweet tonka and hay. The tonka beans are collected in the region of Caura Basin in partnership with Conservation International, committing to conservation actions to preserve the biodiversity of the forest.
VETIVER
A woody dry Vetiver with earthy, smoky and nut inflexions, from Ecocert certified farms in Haiti. It can be sourced from dierent parts of the world, but Vetiver Haiti is considered by perfumers as the most refined and best balanced Vetiver quality.

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Sustainable Fragrance System
100% Vegan
90% Natural Origin Ingredients
Recyclable
Reusable Spray Cap
DETAILS
MORE INFORMATION
“THE FUTURE IS BRIGHT”
“The new fragrance by Pepe Jeans London Bright wants to promote the more sustainable side of the brand by creating a more committed product and reducing environmental impact. From the use of recycled and recyclable materials and sustainably sourced ingredients to its innovative bottle recharge system, allowing significant reduction of materials waste.
To go one step further, we have developed a reusable spray cap.
The fragrance can be recharged in both 80ml and 50ml perfume format, as they share the same spray cap, thus reducing product waste.
“A sensual second-skin that glows with vibrant self-confidence.”
MANDARIN
The madarin note brings an invigorating character to the perfume. It is part of the Hesperidic family, the oldest olfactive family, with the “Colognes” being the first fragrances.
It originates from Ancient China, when the Emperor’s servants the “Mandarins” received plenty of these gorgeous fruits as offerings.
JASMINE
A powerful feminine heart elevated by jasmin notes, a noble and sacred flower originally harvested in India to honor the gods and that is gifted with many healing properties. This divine flower blooms and exhales its perfume at night, a symbol of love and beauty in India.
PATCHOULI OIL
An ingredient that brings freedom and sensuality to the fragrance.
It originates from India and Sri Lanka, and was first used as medicine and insect repellant. Imported in England in the middle of the XIXth century, patchouli became a must for scented sachets, potpourri and fragrances.
2023 © Pepe Jeans
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The fragrance is 100% vegan.
A fragrance with 90% natural origin ingredients.
The Sandalwood comes from the western desert of Australia and is organic certified. It is harvested in the wild with respect for living ecosystems and animal welfare and picked by indigenous people to support the community.
The bottle and the packaging are entirely recyclable.
The packaging is FSC certified (Forest Stewardship Council), which guarantees that all materials are harvested from forests that are responsibly managed, socially beneficial, environmentally conscious, and economically viable.”
